Marine Veteran & Hoya Author Craig Grossi (G’16) with Fred

Problem:

Georgetown’s Office of Advancement wanted to tell a story about an alumnus author, Craig Grossi, in a way that engaged our digital audience.

Action:

1. I proposed and spearheaded a video feature story.

2. I interviewed Craig Grossi, coordinated a photo and video shoot with two teammates, and edited the video story.

3. I worked with partners around the university and the alumnus himself to cross-promote the story on Veteran’s Day.

Result:

The finished product was met with enthusiasm from our digital audience and gained more than 700 views.

Watch the feature story on Georgetown’s YouTube page.